On its admissions FAQ page, the school lists “values and motivations” among the elements it seeks in candidates, so a frank query on the topic only makes sense.
That said, the school acknowledges within the prompt that even endeavors that have a positive result are rarely smooth sailing from beginning to end—hence the question about challenges faced.
A mistake applicants often make in writing this kind of essay is presenting a strong narrative in which they are incredible leaders, and then near the end, making a brief (and typically disjointed) reference to a hardship or conflict encountered along the way, meant to fulfill the “challenges” element of the essay query.
The admissions reader should be able to easily understand the connection between the situation you describe and your subsequent learnings.
Kellogg offers another very straightforward essay question here, so not a lot of interpretation is needed.
After all, you are committing to a specialized path that may require additional time and cost.
With a limit of just 250 words, you have no choice but to cut to the chase.
Given the 450-word maximum for this essay, you should skip or at least minimize any preamble and dive into your response, clearly identifying your selected core values and describing specific situations that illustrate them in action.
Your ultimate goal is to clearly illustrate for the admissions committee how you have been (and are) guided by your fundamental beliefs.
Believe us when we say that Kellogg does not have a set list of values that it expects applicants to demonstrate and that by not choosing the “right” ones, you will not be accepted to the school.
As always, focus on simply being authentic and sincere and letting your true character show through.