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This is a basic overview of what your business plan could include and it’s important to note that it doesn’t need to be set in stone—your plan can change and evolve according to purpose.While some things like your vision, values and structure will remain the same, your business plan may need to be revised when its time to fund a program, project or when seeking angel funders.It’s also a good place to describe your vision for future staffing needs.
Who are you trying to reach and how will you reach them—that’s the gist of what to describe here. Basically, explain how you plan to operate and maintain your organization.
You can also explain the trends in your market, the need for your nonprofit’s services and which other organizations are possible competitors or potential partners. You won’t have a lot to describe as a start-up, but this is where to explain your nonprofit’s current and projected financial status.
Management staff, board members and significant financial sponsors—this is the “who’s who” section of your business plan.
Detail their expertise and explain areas of responsibility.
It is an incorporated business from which its shareholders or trustees do not benefit financially.
Any money earned must be retained by the organization, and used for its own expenses, operations, and programs.
Also list your objectives, plans to scale (or grow) and a few of the trends in your specific area of interest/work.
List and describe any products you plan to distribute and what types of programs or services you will provide.
It includes your nonprofit’s mission, values, strengths and assets, plus a list of products, services or programs you offer.
You may also want to include a few sentences about your marketing plan and how you plan to finance your organization over both the short- and long- term.