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Web searches reflect a diverse set of underlying user goals and we assume that understanding these objectives will help to improve search engines and develop applications that can enable effective use of information identified through searches.
A diverse range of articles report the results of studies of the information–seeking and retrieval behavior observed in search engine environments (Kim, 2009; Thatcher, 2008; Jansen, , 2000).
However, as Hargittai (2007) argues, most of the research focuses on technical aspects of search engines without taking into consideration the sociocultural context of use or the practices of the users who rely on search engines.
As described in the research methodology section, we are also interested in comparing various data–gathering methods in order to assess the unique strengths of each strategy in shedding light on diverse aspects of human-information interactions.
Internet search engines increasingly serve as the first option for people who want to find information.
Marchionini points out that the initial search engine research focal point has been on increasing efficiency, precision, and the recall capacities of search engines .
Such research findings have not only benefited searchers through improved search algorithms and interfaces but also have supported the commercial sector by improving the accuracy of advertisement placement and other online e–commerce activities.Search engine use is an as the manifestation of an information seeker’s query that determines the information–seeking action .As Kim (2009) concludes in his study, in order to expand our understanding of users’ interactions with search engines, we must expand our knowledge of the search context and associated tasks.One of the goals of the study is to demonstrate how each methodology exhibits a unique strength in collecting information about different dimensions of search behavior and perceptions.We conclude that, although there are variations in search engine use among the faculty, graduate and undergraduate students surveyed, there is convergence in means of overall satisfaction with the outcomes of their searches and trust in search engines in supporting their studies and research.Increasingly they are replacing the role of libraries in facilitating information discovery and access.Googling has become synonymous with research (Mostafa, 2005).The paper concludes with a discussion of the implications of the findings for future search engine research and information practitioners.Introduction Related studies Conceptual framework Research methodology Findings Data synthesis and implications for design Concluding remarks Search engines have become an integral part of our information environment.This paper examines the use of Web search engines by faculty and students to support learning, teaching, and research.We explore the academic tasks supported by search engine use to investigate if and how students and scholars vary in their use patterns.