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If you’ve written a dark horror novel, a bright, perky description of the author isn’t going to help you reach your target fanbase. Pick up a Stephen King or Cormac Mc Carthy novel and you’re likely to see an author bio that’s about 25 words.Pick up a book by an author you’ve never heard of, and you might see a bio that’s 125 words.You can email Wimpy Fart to tell him about your favorite Minecraft books, or to talk about really loud farts.
What began as a grad school hobby is now a top food blog, with millions of readers coming to her site for easy weeknight recipes and simplified gourmet meals. Ryan is a graduate of the premier Special Operations Target Interdiction Course (SOTIC), among other military training courses, and has taught snipers and police sharpshooters from around the world.
She lives and continues to cook non-stop in Los Angeles, with her baby corgi, Butters. Ryan has a series of online instructional videos known for their ability to explain complex topics in a simple and digestible way.
When you wrote your Amazon book page, how much thought did you put into the author bio? Instead, those who end up on your book page will rely on a few key details to help them determine whether or not to buy it.
Did you quickly throw together some random sentences just so you could finish the page and hit “publish”? Those details are: book reviews, book description, and author bio.
I’m assuming you’re not Grisham, or Godin, or Ferriss, or Fleming (that last one would be particularly difficult to achieve) – which means very few people other than your mom will buy the book purely because you’re the author.
Unless you’re a household name, the author bio matters!And hopefully, my bio does a great job of conveying it.Using humor and an upbeat manner, I hope I’ve created a dialogue that lets Kindlepreneur readers know exactly who I am as a writer for this site in 34 words.First, though, a quick explanation of which author bio we’re talking about.On Amazon, there are two kinds of bio: the generic bio on your “Author Page,” and separate bios for each of your books. How can you express who you really are while meeting readers’ expectations of you as an author? What about education – does that make a difference?(It’s a given that you need a stellar front cover, an attention-grabbing book title, and a sophisticated keyword strategy.But those are the elements that get users to your book page in the first place – not what keeps them there.) The author bio is where you establish yourself as the kind of person who ought to be read by your target market.But the inspiration for such a bio came after I read an amazing biography of John Scalzi at the end of his book “Old Man’s War.” It was this biography that drove me to buy John’s next book and follow him on his blog…does that make me a stalker? The information you include in your author bio (and the personality of your text) will depend on a combination of many factors. Having said that, the following checklist provides a structure you may wish to consider.If you browse many of the best author bios, you’ll notice they tend to follow this sequence: Finish on a call to action (check out new book, follow on social media, etc.) The steps in this post take you through everything you need to think about and do when it comes to writing your own author description.